A global brand house seeks to make their mark in the DTC space

Kao

Client

Kao

Deliverables

Strategy

UX

Web Design

Content Planning

You may not know the name Kao, but you definitely know their brands—John Frieda, Jergens, and Bioré just to name a few. Kao came to my team at SMAKK looking to build an ecommerce experience that would not only house all of their brands under one roof, but launch them DTC for the first time.